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University for the Creative Arts


12 Months


September 2018

Why the Marketing MA?

Marketing plays a vital role in every company. As a result of that, as long as the concept of economy and businesses exists, the demand for marketing specialists will never end. An MA in Marketing will expand and develop new knowledge, new skills and practical methodologies required to become a highly qualified marketing expert, which will help achieve higher career goals.

Course overview

The postgraduate programme will allow students to complete their MA solely online, but will also enable them to access professionals from the industry.

The programme allows students to understand marketing in a professional context and how marketing affects a professional business practice.

Enhance Employability through the use of senior academics alongside marketing professionals.

Develop Critical and theoretical skills through the diversity of assessment methods used.

Students will be stimulated to develop their marketing knowledge to a high standard as well as to build their working teams, improve presentation, writing reports and academic convention skills.

Entry Requirements for the Marketing MA If you wish to enrol in this programme, please make sure you meet the following entry requirements:

Having completed higher education (3 years of study at least) in the country of origin attested by a legally issued certificate. This degree must have been obtained in your chosen subject or related discipline.
And / Or
Relevant work experience, demonstrating your ability to study at postgraduate level.

Students with Disabilities

Prospective students with a disability will be encouraged to contact the Study Support Manager and discuss their requirements.

Mature Applicants

Applications from mature students are welcomed. Mature students may apply on the strength of a portfolio and previous experience (or accredited prior learning).

Minimum English Language Requirements

If your first language is not English, a certificate is required as evidence that you have an average IELTS score of 6.0 or equivalent.
In the case of courses taught in Portuguese or Spanish, if your first language is not the same as the language of the course you wish to study, students are expected to demonstrate that they have the language skills necessary for undertaking the MA to the equivalent of IELTS 6.0.


The MA in Marketing is 100% online, designed to let you go to school on your time, according to your life, not according to a class schedule.

Within 12 months you will have a completed Marketing MA degree accredited by the University for the Creative Arts (UCA), one of the United Kingdom’s leading specialist universities, taught in your language without leaving your city.

Teaching and learning methods adopted in the course:

  • Five units and a final project at the end;
  • Unit contents are asynchronous and organised by weekly topics;
  • Tutor Centre works as support and engagement for the student;
  • Online resources (e.g.: lectures, seminars and discussions, tutorials and feedback sessions, facilitated online student forum and discussion groups, practical exercises);

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